Feminism Fail
Feminism Fail features social commentary on anti-feminist things. Submit any Feminist Fails you come across to LooseGarments@gmail.com!
Print Ads Telling Women Their Worth is Defined by their Beauty and Marital Status
Portrayal of Woman in French Advertisement
The many female Disney characters who were meant to be an inspiration to girls.
Go Daddy Commercials Really? Not only are these stupid as hell and don’t make sense, but they are incredibly sexist
Go Daddy Commercial
Presenting a naked woman as a clothing rack

Blatantly Sexist Advertising

The ad reads “You know you’re not the first. But do you really care?” This ad naturally has many problems, besides the fact that it only speaks to half of their consumers. One of the biggest problems is that this equates women with objects and products to be driven and experienced. This type of ad also continues the virgin/whore complex which in turn promotes the sexual consumption of women, and the blaming of victims.
Falling in Heels
Sarah Palin. Period.
Excessive Photoshopping of Women’s Bodies

Heidi Montag’s Plastic Surgery

Women’s insecurities can sometimes get the better of them as women often don’t feel good enough, or perfect enough. However, the truth is that beauty comes from being self-aware, secure and unique. In fact, “perfect” and fake beauty is quite boring, because the lack of unique individual qualities objectifies and dehumanizes you. From a systems point of view, Heidi appears to be a victim of the many mixed messages that women in westernized societies have to deal with about their body and image.



Kathy Kelsey
January 23, 2012
The girl in the BMW ad looks like she’s about 12,,,reminded me of Toddlers and Tiaras (that I have never watched, just seen news shots of the show). And, I just feel sorry for Montag! Sad because she needs ta tas to define her womanhood,,,just plain sad,,,!
Cécile
March 13, 2012
One precision concerning “French advertising fail”: to put things back into perspective, this ad was done in two versions, one featuring a young boy, the other a girl. It was aimed at teenagers, and meant, in a rather unsubtle way, to impress upon them that smoking was not a sign of maturity or independance, but amounted to becoming dependant on a substance. It was withdrawn quickly, though, due to the uproar it caused.
Hope it’s constructive
Claire
March 13, 2012
Thanks Cecile – that does provide more context for why that image was created. It seems the intentions were good – but it didn’t quite have the desired effect. Also glad to know that not only women were photographed in that position
Thanks for sharing!